- energi PR represents GHMC in Canada
- New brand identity reflects evolution of network’s capabilities from traditional PR to integrated media and marketing solutions across more than a dozen disciplines
Toronto, March 30, 2022 – GLOBALHealthPR, the world’s largest and most robust network of independent healthcare agencies, including Canada’s energi PR Inc., announced today that it has rebranded as Global Health Marketing & Communications (GHMC). energi PR is the network’s sole Canadian partner.
The new identity launched by its worldwide headquarters in New York City, and partner agencies in the Americas, Europe and Asia-Pacific, reflects an evolution and expansion of communications and marketing capabilities in recent years driven by the increasingly integrated and constantly changing media landscape. The GHMC brand emphasizes the meaningful human connections that improve health outcomes for all through the delivery of dynamic, health-lingual experiences globally, regionally, and locally.
“Today is a watershed moment for our network, our clients and the patients we serve, as we work together to improve the health and lives of people worldwide,” said Jonathan Wilson, chairman and CEO of GHMC and owner/CEO of U.S. partner Spectrum Science. “In a world where media and channels are becoming more blended, we continue to invest in our strategy-first approach to drive behavior-changing campaigns. Our new identity reinforces GHMC’s laser-focus on healthcare while reflecting the increasingly diversified offerings within our network across partner agencies and around the world.”
energi PR is the exclusive GHMC agency partner in Canada and has built a reputation over more than 32 years as the leading independent healthcare agency in the market. A GHMC partner since 2015, energi PR has broad communications capabilities ranging from product launches, disease awareness, advocacy, HCP and patient engagement, clinical trial recruitment, media relations and thought leadership to name a few.
“We are proud to represent GHMC in Canada and collaborate with so many talented agency partners worldwide,” said Carol Levine, CEO and Co-founder of energi PR. “The new GHMC identity reflects our expanded offerings in today’s changing landscape and positions us and our clients to connect with patients in a more strategic and meaningful way moving forward.”
Through the experience gained by working collaboratively as a network for more than 20 years, GHMC has reach and resonance into more than 60 markets to ensure that clients’ innovations know no borders. Partner agencies from around the globe are hand selected based on their strength in-market and expertise in the healthcare sector. GHMC services a range of health-focused industries from biopharma and biotech companies to consumer wellness brands, devices, diagnostics, and non-governmental organizations (NGOs). GHMC partners adapt, pivot, and bring together the right healthcare specialists, in the right geographies, at the right time to deliver strategic solutions for its clients.
“As a global communications network, ours has always been different by design. Our agencies are not united by a common set of shareholders, but rather by a common purpose: breaking down borders to improve health outcomes for all,” said Tim Goddard, president of GHMC. “With this singular focus, we’ve spent more than 20 years expanding our footprint and our capabilities. While the fabric of our partnership remains unchanged, this new brand represents our unique ability to build and execute programs that make a global impact by finding the space where audience needs intersect with client objectives.”
About Global Health Marketing & Communications (GHMC)
GHMC is the largest and most robust network of independent healthcare agencies worldwide, dedicated to improving outcomes through the delivery of dynamic, health-lingual experiences that drive meaningful global change. With more than 700 health-specialist communications professionals spanning more than a dozen disciplines, from patient engagement to clinical trial recruitment to advertising, the agencies that make up the partnership share a belief in insights-driven strategies and a commitment to collaboration. Today, GHMC has capabilities and reach into more than 60 countries. For more information, visit www.GHMCnetwork.com or follow us on Twitter and LinkedIn.
About energi PR
Founded in 1990, energi PR provides world-class insights, local market knowledge, strategy and implementation through public relations and integrated social and digital marketing communications. The agency has amassed vast experience to ensure clients receive top tier counsel with a focus on health and wellness, medical science and corporate and consumer communications. energi PR is an independently owned bilingual Canadian public relations agency and the exclusive Canadian GHMC partner agency. For more information visit www.energipr.com or follow us on LinkedIn and Twitter.
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Media Contact:
Claire Dawson
energi PR
905-510-4127